ALL BROKERS ARE NOT CREATED EQUAL...
The difference that Essential Properties brings to the table is clear. Our "attention to detail" structure and team approach enables us to empower every sales agent with collaborative support for marketing and selling your property. Sellers choose us and refer us again and again because the attention that every client receives never waivers - you remain our focus from the beginning to the end of your sale.
As your broker, we market your property through a variety of ways - both traditional and contemporary. Your property will be beautifully represented on real estate data bases, social media platforms, search engines and on real estate property pages that we create for our clients.
Why are we Essential to Sellers? We Provide:
Custom "Get Your Home Ready to Sell" Plan
Custom Marketing Plan
Brochures & Postcards
Floor Plans (select properties)
"Out-of-the-Box" Open House
Don't hire a "post and pray" agent..... they post your property on the MLS and pray it sells.
Hire an agent that gives your property the attention it deserves.
Your Real Estate Agent should also be well versed on how to get the word out using all available marketing channels, not just the Multiple Listing Service (MLS). Ideally, your realtor should have a website that draws traffic and showcases all their properties for sale. They should also be using social media, like Facebook, Instagram, Google+, Craigslist and other platforms, to spread the word. These tools help our client’s homes get sold.
Your agents marketing material should be top-notch, from photographs to videos to the brochures used to market the home. Investing in a quality Real Estate agent who understands how crucial the marketing is will help your property sell quicker, and for more money.
WHEN YOU PICK A LISTING AGENT...
Pick an agent that uses ALL the tools to sell your home fast, and for more money.
Professional photos, photo slideshows and graphic design for listing postcards and brochures are the basic tools your agent should be using. Go one step further and add de-cluttering, staging or digital staging, social media engagement, property websites, video walk-thru's and flyovers, and out-of-the box open houses to get more eyes on your property.
Marketing is one area where your Real Estate Agent should shine. Your agent should be hiring a professional photographer and videographer to produce high-quality marketing images of your property. The photography on your home is absolutely one of the most essential elements in selling homes today. If your agent does not automatically provide professional photographs - you need another agent! The internet will be where MOST home buyers discover your home. If your homes pictures are lousy, you will lose out on a significant amount of traffic. Professional traditional photos are the minimum your agent should offer. Video walk-thru's, 3D photos and video flyovers take your listing way above others.
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I THINK I’M READY TO SELL MY HOME. NOW WHAT?
It's very important to determine why you want to sell your home. This will help decide how and when to list your property and helps determine how fast you need to sell and in what order you need to do it in. Some people sell for the following reasons:
New Addition to the Family: Your family may have grown due to a new baby or another change in a care-giving role.
Retirement: You're planning to retire and are looking to downsize and/or move to another state or country.
Martial Status: You may have just gotten married or divorced and need a home that fits your new lifestyle.
Reduce or Eliminate a Heavy Debt Load: Your income status has changed due to job or health considerations and you want to lessen your debt.
Get Rid of an Inheritance: You've inherited a property that you do not plan to live in and want to sell as easily and quickly as possible.